In this fortnightly blog, The Sandpit team share what we’re listening to, reading and attending over the forthcoming weeks. Comments and recommendations are welcome as always!

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What we’re reading:

Lewis, our Social Strategist has just finished reading ‘The Flat White Economy – How the digital economy is transforming London and other cities of the future’ by Douglas McWilliams.

Named after the coffee popular with young workers of media, internet and creative businesses, London’s Flat White Economy is booming. A growing hipster community has swapped the City’s champagne and supercars lifestyle for bicycles, boho flats and beasts, and the ecosystem surrounding them is driving the economy and the future of British prosperity.

In the book leading economist Douglas McWilliams describes how this meteoric success came about , and how London has become the prototype for digital cities around the world. The Flat White Economy is the key book you need to read on London’s economy today, which couldn’t be more relevant! You can find a link to purchase the book here.

Lara, our Head of Marketing has recommended ‘Founders at Work: Stories of Startups’ Early Days’, written by Jessica Livingston. This book features interviews with some of the largest tech startups’ founders and offers a fascinating insight into the world of tech startups.

For would-be entrepreneurs, innovation managers or just anyone fascinated by the special chemistry and drive that created some of the best technology companies in the world, this book offers both wisdom and engaging insights straight from the source. Chris Anderson, editor-in-chief of Wired Magazine, and author of The Long Tail “All the best things that I did at Apple came from (a) not having money and (b) not having done it before, ever”. Steve Wozniak, Apple”. You can purchase the book here.

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Events we’re attending:

Startup Weekend MADTech London

Lets build the future of marketing and advertising technology! Do you seek knowledge and other like-minded people interested in Marketing and Advertising Industry? Do you have an idea you want to execute? Do you want to get hands on and learn by doing about business design, marketing research and developing a prototype? Do you want to get mentoring from insiders from the Marketing, Advertising and Technology Industry? Do you want to start building your future in just 54 hours? Then grab your ticket to Startup Weekend MADtech London, 13-15th of May TODAY and join the global Startup Weekend Family for life! You can grab tickets to the event here. We’ll see you there!

Virgin startup meet up 

On Wednesday, 18 May 2016 from 18:30 to 21:00 (BST) Virgin are hosting a StartUp meetup, focused on how to attract your first customers and how to start generating income from the first day of launch. If you wish to attend, you best move quick as early bird tickets have already sold out. You can find a link to them here.

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What we’re listening to:

We’re listening to Haitian-Canadian electronic musician, producer and DJ – Kaytranada. Earlier this week he launched his debut album titled 99.9%. This is a real summer album and has certainly been on repeat for the morning commute! You can have a listen to it yourself here.

For more of what we’re listening to in The Sandpit office, check out our Spotify playlist! here

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Something to add? Recommendation to make? Feel free to do so below!

Lewis Jones

Author Lewis Jones

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